KONGAHÄLLA CENTER

ViaDirect install’s 3 Gazelle interactive kiosks in Kongahälla center, Kungälv’s new shopping destination in Sweden

ViaDirect has installed 3 units of its interactive Gazelle kiosk in Kongahälla Center, a brand new shopping attraction located in the town of Kungälv, Sweden.

As the new flagship of Adapta Fastigheter AB, the Swedish commercial and office real estate company behind the project, Kongahälla Center has a retail surface of 37,000 m2 and 1,200 parking spaces.

The mall, whose grand opening took place on March 28, 2019, is located in a new district of Kungälv facing the recently built « resecentrum », a bus station which connects Kungälv’s municipality 45,000 inhabitants to nearby Gothenburg, Sweden’s second economic heartland with a population close to 600,000 in an area counting 1,000,000 people.

This modern shopping mall, built only a few miles from the North Sea, aims at becoming a key shopping destination on the West Coast of Sweden.

This second installation in Sweden following Emporia in Malmö and two others in Denmark (Field’s mall and Copenhagen Airport), strengthens the growing presence of ViaDirect’s 3D wayfinding solutions on the Scandinavian market.

Kongahälla Center’s dedicated version of ViaDirect software includes…

  • A 3D interactive map detailing the 37,000 m2 and 3 mall levels
  • Search function for shops, restaurants, and services according to categories and alphabetical order
  • Customized route and map directly sent to one’s mobile phone through text message
  • Safe itinerary for people wirestroomsth reduced mobility
  • One-click itinerary to the closest
  • Information toward transportation options including real-time traffic details
  • An intuitive user interface available in Swedish, and in English

 

For the client’s administrator, ViaDirect offers…

A 2D map of the mall for the Kongahälla Center’s website is also linked to the interactive 3D map available inside the mall.
This allows curious visitors to first get acquainted with the premises online before coming on-site

With its eye-catching totem and its LED-backlit “i” standing for “information”, the Gazelle is one of ViaDirect’s most iconic models of furniture. 

Convenient and specially designed to host the renowned ViaDirect digital wayfinding solutions, the 3 Gazelles installed in Kungälv’s new Kongahälla Center provide a wide range of interactive information to visitors.

Guiding shoppers through the mall, they help to get quick access to their selected destination amongst more than 130 retail shops, restaurants, and services available on the 3 mall levels. 

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