The shopping center has invested in wayfinding kiosks in order to improve traffic flow and increase the visibility of its commercial offer
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VIADIRECT PURSUES ITS DIGITIZING POLICY OF THE MALLS ‘HAMMERSON’ IN FRANCE AND INSTALLS 3 WAYFINDING KIOSKS IN ‘NICETOILE’
1 April 2016
Nice, FRANCE
Hammerson, an owner property part of the 10 European Leader in commercial real estate, chose once again ViaDirect wayfinding solution, to digitize its shopping mall ‘Nicetoile’.
Since 2013, Hammerson confided 7 of its malls to ViaDirect for implanting directories: ‘Place des halles’, ‘Espace St Quentin’, ‘O’Parinor’, ‘Italie Deux’, ‘Les Terrasses du Port’ and ‘Jeu de Paume’.
The services selected by “Nicetoile” also rely on ViaDirect expertise regarding the maintenance: guarantee for any incident to H+2 and D+1 resolution of most incidents through real-time supervision of all equipment status.
The kiosks
The installation at ‘Nicetoile’ is composed of 3 “Gazelle” 40” kiosks, from our exclusive ViaDirect catalog.
- Professional screen HD LED 700 candelas 24/7/365
- Touch technology latest generation
- VD Box: smart control electronics equipment
- Ultra-slim and i7 3rd generation powerful player
The software
ViaDirect wayfinding solution deployed in digital furniture, get VD Mall functionality:
- 3D orientation multi-floors in real-time
- Search shops by name and categories
- Location services
- “Advertising” spaces dedicated to the gift card and to the mobile app of the shopping mall
- Infrastructure around the center
- Transportation and parking