Aquarelle Volgograd opened in 2012. It has more than 180 shops and an Auchan hypermarket, for a total shopping mall GLA of 94 000m² (hypermarket of 18 000m²).
Located in the city of Volgograd, in the South of Russia, close to Kazakhstan and nearby the Volga River, the shopping center owned by Ceetrus now features the ViaDirect solution working in 11 kiosks in the mall and showing all the important information to ease the visit of the clients.
Ceetrus, more generally, owns in Europe more than 295 locations and greets 1 billion visitors annually. ViaDirect has already been working with Ceetrus for many years.
We thank our partner Complex Group for this operation.
Photo of the mall from Ceetrus
In the same way, as for the Aquarelle Pushkino center, the software installed in Aquarelle Volgograd displays a 3D map of the shopping center, including the parking, where visitors can consult the information about shops, restaurants, services, etc. thanks to an intuitive and friendly interface matching the mall’s identity.