With a new reference in Singapore, ViaDirect is proud of installing a special project, located in the center of the modern city-state. Marina One is a high-density, mixed-use building complex in the new Marina Bay financial district. It goes with Singapore’s ambition to become a “City in a Garden”. Its futuristic architecture was even used on season 3 of the popular science-fiction series Westworld.
This plant-covered four-tower scheme has been awarded as one of the top designed buildings of its generation. It then goes without saying that it needed digital equipment that would highlight its modern facilities and would help people to be guided. That is what ViaDirect is providing.
A key solution to inform as much as possible, residents, visitors, and shoppers of the Marina One establishment: this through our premium wayfinding software solution integrated with well-designed interactive directories.
The user interface has been customized completely for the location, the itineraries are from the user’s point of view and the 3D map can be received through QR code on any smartphone. Besides, users will appreciate the fluidity and smoothness of the application on the multiple touch screens available in the location.
This is already our 12th installation in the city-state, and we have several other projects coming in the area. We are proving more and more our capabilities in the region and we are eager to serve more in Southeast Asia.
The future of retail lies in digitization and improving the customer journey. When a customer finds their way around easily, they are more likely to come back and talk about it.
Viadirect then implements its wayfinding solutions to facilitate the experience of your customers.
You can also discover other installations in Singapore other than Marine one with the following link: https://www.viadirect.com/installations/