Pioneer of outlets in France, the mall “Usines Center” (Gonesse) has been equipped with the ViaDirect interactive and multitouch wayfinding solution, during its renovation.
ViaDirect has deployed several features:
Usines Center chose the “Gazelle” kiosk, from the ViaDirect magazine. Our staff dealt with all the stages: from the conception to the production, installation and outsourcing-maintenance of the equipment and software.
The installation (pictures beside) is composed of three 40’’ kiosks (wayfinding/loyalty) and a NFC reader. They use the latest technologies from screens to touch frame in order to offer a very slim, yet robust, modern design for public places (ultra-small form factor PC, HD LED display, optical multi touch frame, tempered glass with anti-reflect treatment).
Kiosks are equipped with the ViaDirect solution.
Usines Center noticed the ViaDirect ability to work by Web Service for the entire content (offers, shops, pictures…), allowing a perfect synchronization between the Web, the Mobile and the interactive kiosks while designed in an asynchronous way (locally stocked data) in order to maintain an equal service quality whatever the Internet access.
Kiosks also allow it to interface with the mall’s loyalty program through barcode and NFC readers.usines-center
The other standard features of ViaDirect are deployed: