The shopping center has invested in wayfinding kiosks in order to improve traffic flow and increase the visibility of its commercial offer
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'LEROY MERLIN NANTES’: 3 MULTI-TOUCH WAYFINDING KIOSKS WITH INTERACTIVE MAP SOFTWARE
1 March 2016
Nantes, FRANCE
Since July 2015, Leroy Merlin Nantes has been renting 3 touch directories in order to experience the interactive ViaDirect wayfinding solution.
Daily use by the store’s customers has proven once again the experiential contribution of ViaDirect for connected services needs.
Leroy Merlin Nantes is hence definitely equipped with 3 ‘Marina’ kiosks, with 32’’ screens to inform and guide visitors.
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The ‘Leroy Merlin’ store in Nantes chooses the ViaDirect interactive wayfinding solution and installs 3 digital kiosks.
After installing ‘Leroy Merlin’ in Ivry-sur-Seine (Paris), ViaDirect was selected for the second time by the French DIY chain to equip its store in Nantes.
ViaDirect is an orientation and information solution adapted to stores and customers’ needs: ‘Auchan’, ‘E.Leclerc’ and ‘Leroy Merlin’ are already equipped with our tactile signage.
KIOSKS:
‘Leroy Merlin Nantes’ has chosen to install 3 ‘Pad 40’’’ kiosks with luminous totems designed and produced by ViaDirect. Kiosks offer a very slim and modern design and they respect robustness constraints required in public places.
SOFTWARE:
The application is equipped with the key features of ViaDirect Store and lists more than 650 destinations in ‘Leroy Merlin Nantes’ store :
- Real-time 3D wayfinding of users
- Search products and shelves by alphabetical order
- Store services
- Sending route via text message
- Practical information