DECATHLON MADELEINE

DECATHLON GUIDES AND INFORMS ITS CUSTOMERS WITH THE INTERACTIVE VIADIRECT SOLUTION.

1 July 2016 

Paris, FRANCE

 

The installation in Decathlon Madeleine

ViaDirect is a wayfinding and information solution adapted to stores and customers’ needs. After equipping many supermarkets such as Auchan, Leroy Merlin, E.Leclerc, or Mr Bricolage, ViaDirect installed for the first time a wayfinder in Decathlon (Paris) in order to guide and inform its customers.

 

The ViaDirect team is proud to have installed this “Marina” model touch kiosk, from our exclusive catalog, to help the visitors of this important Parisian store.

  • Professional screen HD LED 700 candelas 24/7/365
  • Touch technology latest generation
  • VD Box: smart control electronics equipment
  • Ultra-slim and i7 6th generation powerful player 

SOFTWARE:

 

The application was customized for Decathlon Madeleine and benefits from the latest technical developments of ViaDirect.

  • Video on the screensaver respecting the brand marketing strategy
  • Clear 3D and simple wayfinding
  • Multi-floors orientation in real-time
  • Search by product and by sport
  • Services
  • Transport nearby
  • Routes to the other Decathlon shops in Paris
  • Highlighting key products in image and video
  • QR code linked to the website to provide more information to users
  • Interface available in French, English, and Spanish

 

The services used by Decathlon also rely on the ViaDirect expertise regarding maintenance.

 

The VDBox, associated with VD Monitor software, allows to remotely control the electronic equipment and ensures the security of data exchanges, the supervision of installation, and outsourcing. This device guarantees a support incident to H+2 and the resolution D+1 of most incidents thanks to geolocation supervised of the state of all equipment.

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