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THE COMPAGNIE DE PHALSBOURG SELECTS VIADIRECT TO EQUIP ITS SHOPPING CENTER MA PETITE MADELAINE IN TOURS!
The property Compagnie de Phalsbourg chooses ViaDirect to equip its shopping mall “Ma Petite Madelaine” with 6 interactive kiosks.
This mall, located in Tours and inaugurated in 2016, covers nearly 40,000m². This space includes 32 shops and restaurants as well as 1110 parking spaces. Ma Petite Madelaine is also recognized for its environmental aspect. Indeed, landscaped areas represent 75% of the total area of the site.
SOFTWARE
- 3D multi-floor interface guiding customers in real time
- Display in real time of news and events
- Consultation of promotional offers
- Center loyalty program: loyalty card scan and consultation of available gifts
- Weather forecast and calendar
- Real-time traffic conditions
- Registration to the center’s newsletter
- Guestbook allows you to take a picture from the kiosk and add a comment. Possibility to publish the post on the kiosk and receive it by email
- Possibility to participate at a quiz and win prizes