ANTEA LIFESTYLE CENTER, THE 5TH BIGGEST SHOPPING MALL IN LATIN AMERICA, CONTINUES TO TRUST IN VIADIRECT UPDATING ITS 13 INTERACTIVE KIOSKS

Up and running since February 2016, ViaDirect has been equipping Antea Lifestyle Center of Querétaro city with 13 interactive wayfinding kiosks.

The shopping mall named the 5th biggest one in Latin America is operated by Fibra SOMA, headed by Grupo Sordo Madaleno, an architectural and real estate development firm, the first real estate Fibra in BIVA and the first offering in the capital market so far this year.

The location is known for its large array of brands and is a must-see landmark in Mexico. It has over 300 shops and restaurants, with occasional events and promotions. The selection includes both local and international brands, and a variety of attractions such as a Disney store, a movie theater, or a food court for different needs. The space is open-covered, offering visitors a comfortable and modernized experience, an indoor walkway under the sun shopping experience with ample open space.

Recently, ViaDirect has updated Antea Lifestyle Center with the V4 software and upgraded electronics components to offer: 

  • Improved 3D map graphics and fluidity with a multi-floor view 
  • Search shops by name or by category
  • Restaurants
  • Services
  • Entertainment
  • Promotions in real-time and orientation towards the concerned shop
  • Registration to the newsletter of the mall
  • QR code for direct access to social media
  • Sending the itinerary by QR code to your smartphone
  • Statistical reports with DataStudio platform

The updated wayfinding software designed for the mall comes in the same 13 46” interactive screens kiosks, manufactured with our local partner Kolo, ensuring responsiveness and facilitating access to information.

This project was one of our first installations in Mexico. Today, we have successfully deployed our solution in Latin American regions and increased our presence globally. Our clients from around the world have benefited from our expertise in terms of wayfinding solution, software maintenance, outsourcing physical facilities, analysis and premium support incident, secure exchanges of data, as well as customer support.

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