The shopping center has invested in wayfinding kiosks in order to improve traffic flow and increase the visibility of its commercial offer
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INTERACTIVE WAYFINDING MAP AND MULTITOUCH INFORMATION KIOSKS AT ‘AUCHAN SCHWEIGHOUSE’
1 June 2015
Schweighouse-sur-Moder, FRANCE
Auchan equips a fourth store with ViaDirect
The ‘Auchan Schweighouse’ hypermarket (Strasbourg, France) chooses the ViaDirect interactive wayfinding solution with 2 multitouch kiosks.
ViaDirect is an orientation and information solution adapted to stores and customers’ needs : ‘Auchan Vélizy’, ‘Auchan La Défense’, ‘Auchan Lobau’, ‘Leroy Merlin' et 'E.Leclerc Saint Médard-en-Jalles’ are already equipped with our tactile signage.
MOBILIER :
Created by ViaDirect and exploiting the latest technologies in digital display, ‘Auchan Schweighouse-sur-Moder’ has chosen to install 2 ‘Pad 40’’’ kiosks with totem. Kiosks offer a very slim and modern design and they respect robustness constraints required in public places:
- HD LED 700 candelas 24/7/365 professional display
- Latest generation multitouch technology
- VD Box: intelligent management of electronic equipment
- Ultra-slim and i7 3rd generation powerful player
LOGICIEL :
The application is equipped with the key features of ViaDirect Store and lists more than 1300 different destinations in the ‘Auchan Schweighouse’ hypermarket:
- Real-time 3D wayfinding of users
- Multitouch map of the hypermarket
- Search products by a virtual keyboard
- Search shelves by topic
- Practical services
- ‘Auchan’ services (after-sales service, ‘Auchan’ drive…)
- Envoi de l’itinéraire par SMS