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PASSAGE DU HAVRE

The highly frequented Passage Du Havre Mall near Gare Saint-Lazare welcomes ViaDirect wayfinding kiosks

Dans le cœur de France near Gare Saint Lazare, ViaDirect has installed one of its iconic wayfinding kiosks in the highly frequented Passage du Havre mall.

Dressed in front of the escalators that drive towards the second-floor shops, the ViaDirect Gazelle designed kiosk is helping visitors to find and reach their selected brand in the quickest fashion.

Centre commercial atypique au centre de Paris, le Passage du Havre relie la rue du Havre et la rue de Caumartin, c’est à dire deux quartiers commerçant hyper fréquentés : celui aux abords de la Gare St Lazare et celui en majorité piétonnier du quartier dit des Grands Magasins avec, en vedette, les Galeries Lafayette et le Printemps.

Centre névralgique du quartier, le centre commercial est ainsi visité et traversé par les parisiens et une vaste clientèle internationale.

Easily identifiable with its big letter I for Information, the ViaDirect designed Gazelle furniture hosts a 43’’ touch screen. With only a few gestures, the Logiciel d’orientation ViaDirect guides toward any of the 44 retail shops running on the mall two levels and 14 000 m2.

Photos du Passage du Havre © Eurocommercial / ViaDirect

Le logiciel interactif d’orientation ViaDirect du Passage du Havre comprend…

  • Le plan en 3D des deux niveaux du centre commercial et de ses 44 boutiques et restaurants
  • La recherche par nom de chacune des enseignes
  • La recherche par catégorie (mode femme, homme, enfants, bijoux et cadeaux, beauté, alimentation, santé…)
  • Itinéraire simplifié vers la boutique de son choix
  • Itinéraire privilégié pour les personnes à mobilité réduite
  • Accès direct aux services pratiques disponibles
  • Affichage des bons plans et offres
  • Affichage des offres et services des cartes de fidélité
  • Information sur les transports à proximité
  • Menus disponibles en français et en anglais

Ouvert en 1997, rénové en 2012, le Passage du Havre appartient à la foncière commerciale Eurocommercial Properties. Basée à Amsterdam, celle-ci gère une trentaine de centres commerciaux en France, en Italie, en Suède et en Belgique.

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