After Zorlu Center, ViaDirect pursues its digitizing policy in Turkey and equips Izmir Optimum mall with digital kiosks.
Rönesans Gayrimenkul Yatirim, one of the largest real estate investment companies in Turkey, has chosen ViaDirect in the context of an extension project of the mall in Izmir. ViaDirect has also replaced the 7 existing kiosks (hardware and software) and installed 4 additional ones to guide and inform visitors in this new retail space.