In 2017, ViaDirect installed its wayfinding software in the Markthal shopping mall in Rotterdam.
As a result of a renovation of Markthal’s digital identity, ViaDirect has actualized the software as well as the hardware of the 5 kiosks in the shopping mall.
All the software was remade in order to represent the new image (digital identity) of this interesting shopping mall and some parts of the hardware were replaced to improve the performance of all the kiosks.
Markthal is a dual-purpose building with a residential and a commercial part. There is a hall with 100 stands with fresh products, 15 food shops, and 8 restaurants. This shopping mall has won different architecture awards due to its futuristic and innovative design.