VAL D'EUROPE

THE ‘VAL D’EUROPE’ SHOPPING MALL HAS CHOSEN VIADIRECT TO INSTALL 10 INTERACTIVE KIOSKS TO GUIDE AND INFORM VISITORS

10 interactive wayfinding kiosks are now installed in ‘Val d’Europe’, one of the 10 largest French shopping malls.

Klépierre, the 2nd largest real estate investment company in Europe, with 178 shopping centers, entrusts ViaDirect with the following solution: kiosks’ design and installation, hardware integration, software development, and maintenance. 


European leader in wayfinding solution, ViaDirect has already equipped the ‘Belle Epine’ mall in 2015 and further malls owned by Klépierre will be equipped soon.

 

KIOSKS:

The installation consists of 10 interactive directories with a 40’’ screen and barcode reader. Designed by the Belgian agency Brain Juice and manufactured entirely in Corian material, the interactive kiosks are equipped with a white-colored line. This feature helps capture visitors’ attention.

 

This innovation shows once again ViaDirect’s ability to add smart technology into its kiosk’s design while complying with strict robustness’ constraints expected in public places:

  • HD LED 700 nits 24/7/365 professional display
  • Latest generation multi-touch technology
  • VD Box: smart management of electronic equipment
  • Ultra-slim i7 3rd generation player
  • 1D / 2D barcode reader compatible with Smartphones
  • NFC reader compatible Mifare

SOFTWARE:

The kiosks are equipped with ViaDirect’s information and interactive wayfinding solution. The software and content design are customized to Klépierre’s shopping mall requirements. The application showcases 3 different types of content:

 

Map:

  • Real-time 3D wayfinding maps and itineraries
  • Search stores through alphabet or categories
  • Search restaurants and services available in the mall

Mall:

  • Good deals (updated through Web Services)
  • Advertising of the mall’s mobile application
  • Opening hours
  • Information about the gift card and the loyalty card

Information and movies:

  • Timetables of the movies available in the ‘Val d’Europe’ cinema
  • Road traffic in real-time
  • Schedules of public transport

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