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Kansas Legends Outlets
USA. 1st mall installation in the US for ViaDirect and its partner Gable
8 January 2020
Kansas City , USA
Kansas Legends Outlets Kansas Legends Outlets ViaDirect wayfinding software for Kansas Legends Outlets ViaDirect wayfinding software for Kansas Legends Outlets ViaDirect wayfinding solution for Kansas Legends Outlets

USA! ViaDirect in historical mall Legends Outlets

 

Paris - Kansas City, January 8, 2020

 

With Kansas City’s Legends Outlets, ViaDirect is signing with Gable its first mall installation in the United States.

 

It is with great pride and a shared appreciation of symbolic images with partner Gable, American digital experience platform company, that ViaDirect co-installed for the first time its wayfinding solution dedicated to malls on the US territory, in Kansas City, the pioneer American city that harbored the very first shopping mall in… 1922!

 

Both traditional shopping mall and outdoor outlet, the pretty recent Legends Outlets (since 2012 with this name, known since 2006 as "The Legends at Village West") takes its name from its thematic alleys.
Indeed, the life and achievements of 80 famous women and men from Kansas are exhibited throughout the outlet alleys. More so, an audio guided visit tour allows to learn more about those stars of sport, music, politics (Eisenhower, 34rd US President), movies (Buster Keaton), history (Wyatt Earp) or science, while looking at posters and other visual documents.

 

Located at the heart of a multi activities and shopping district West to nearby downtown Kansas City, and, of course, a casino, Legends Outlets hosts more than a hundred brands. Fashion retails, shops, restaurants and entertainments spread comfortably on its 1,200,000 square feet surface. 

 

The selected outdoor wayfinding solution for Legends Outlets combines the expertise and know-how of Gable and ViaDirect...


Specialist of physical display and digital signage since 1980 and now leading-edge in DXP (Digital Experience Platform), Gable took charge with great care and efficiency of the furniture and hardware installation.

Equipped with a vertical screen on each side for a total of 18 displays, the 9 giants vertical kiosks are stream fed by well known ViaDirect wayfinding interactive software. Thanks to a search engine and a 3D interactive map, ViaDirect software lists all services and all information necessary for a well informed visit of Legends Outlets, and an enhanced experience (please see details on side note).

While waiting for the next visitor’s interaction, the 18 screens automatically display commercial videos using Vistar Media technology which has been, for the occasion, fully integrated by our developers in ViaDirect wayfinding software.

 

ViaDirect and Gable are looking forward for more of this effective collaboration in the US and beyond.

 

Legends Outlets pictures © Legends Outlets / Helin Özdemir for ViaDirect

 

About ViaDirect

ViaDirect interactive 3D wayfinding software solutions advise and guide in an intuitive and modern way people visiting public and professional venues since 2009: Shopping malls, department stores, museums, hospitals, train stations and airports, amusement parks, universities, offices and headquarters, industrial and business centers…  

Leader in Europe, Russia, and Central America, ViaDirect has implemented his 3D wayfinding interactive kiosks and software on more than 400 areas in 33 countries in North and South America, Africa, Asia, Europe, Middle-East…

ViaDirect has 8 international offices.

Headquarter is located in Paris, France.


ViaDirect software suite...

 

ViaDirect software suite of Legends Outlets mall includes…

 

  • A 3D interactive map with search for best itineraries
     
  • Option: Instant text messaging of individual itinerary on cell phones
     
  • Alternative menu display optimized for people with reduced mobility
     
  • Shop and brand search by alphabetical order and categories: accessories and jewelry, sport, food specialty, entertainment, hotels, children, women and men apparels…)
     
  • Search and quick localisation of Legends Outlets service facilities (ATM, restroom, elevator, parking garage…)
     
  • Display of real time promotions brand by brand
     
  • Display of Legends Outlets real time events and happenings
     
  • Information about customers gift card usage
     
  • Photobooth free service where customers can take an instant fun selfie and send it through email
     
  • Information about Legends Outlets
     
  • Dynamic display of commercial videos on home page screen savers (Vistar media commercial solution fully integrated in ViaDirect wayfinding software)
     
  • User interface in English and Spanish language



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