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The Mills (photo courtesy CJC
HONG KONG. ViaDirect participates in the rehabilitation of a historical factory complex into a contemporary mall
22 May 2019
Hong Kong , HONG KONG
The Mills (photo courtesy CJC) The Mills (photo courtesy The Mills) The Mills (photo courtesy The Mills) The Mills (photo courtesy The Mills) The Mills (photo courtesy The Mills)

ViaDirect equips The Mills in Hong Kong

 

Paris - Hong Kong, May 22, 2019

 

ViaDirect has installed its wayfinding interactive kiosks in a new Hong Kong shopping mall previously a historical cotton-spinning factory.

In business for 65 years in Hong Kong, the Nan Fung Textiles company, now a real estate group, undertook between 2014 and 2018 the transformation of its historical cotton-spinning complex factory (known as mills 4, 5 and 6), of Tsuen Wan district, into a contemporary shopping mall.

Accuratly baptized The Mills, the, Hong Kong unusually privately funded, commercial and architectural revitalization project has become an experimental mall including a technology and fashion incubator, exhibition spaces and workshops. The rooftop presents an interactive mural that explores Hong Kong’s fabric heritage.

In full coordination with local partner AVT, ViaDirect as equipped the Mills with 7 vertical 3D wayfinding kiosks.
They offer visitors and shoppers every information needed about this new mall center, as the opportunity to discover in real time its activities and, of course, find their way towards one of the 150 retail shops, restaurants or services.

 

Pictures of The Mills are © The Mills / CJC / DR 
 

About ViaDirect

ViaDirect interactive 3D wayfinding software solutions advise and guide in an intuitive and modern way people visiting public and professional venues since 2009: Shopping malls, department stores, museums, hospitals, train stations and airports, amusement parks, universities, offices and headquarters, industrial and business centers…  

Leader in Europe, Russia, and Central America, ViaDirect has implemented his 3D wayfinding interactive kiosks and software on more than 400 areas in 35 countries in North America, South America, Asia, Europe, Middle-East, Russia…

ViaDirect has 8 international offices.

Headquarter is located in Paris, France.


ViaDirect software suite...

 

The ViaDirect software suite of The Mills includes…
 

  • A full 3D interactive map of the 5 levels building
     
  • Personalized itineraries search
     
  • Individual itinerary sent to cell phone
     
  • Alphabetical search of shops, restaurants and services, also by category and floor
     
  • Dynamic display of events in real time
     
  • Historical narrative about the Mills previously cotton-spinning factory complexe of Hong Kong
     
  • Listing of services and public transportation
     
  • User interface in Traditional Chinese and English



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